Picture of Covid-19 virus

Per Governor Ducey’s May 4, 2020 Covid-19 News conference, dine-in restaurants can re-open on Monday, May 11th while following particular guidelines and restrictions. (See below for updated Pima County Supervisors rules regarding outdoor dining as of 5/13/20.*) While we at A Simple Cookie operate only through our online store, farmers’ markets (very limited at this…

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Last year when I wrote my resolutions and personal goals for 2019, life was a lot different. On the same front, our business was in a very different place. Today’s blog, even though a few days late into the year 2020 already, I will be mapping out my personal goals for 2020. My theme for…

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We are ready to get real about opening our shop. In order to do that, we need to be realistic about the scope of a shop we can afford, and that includes the interior as well as the shop itself. As Mom wrote about in her blog, Future Coffee Shop- It’s about time! Over the…

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logo for U.S. Chamber of Commerce

Recently we have let our membership in our local chamber of commerce lapse. It was completely by accident. We got busy trying to get our business off the ground and spent most of our money, energy and time on our own business. However, over the past couple of weeks, the Director of Business Development for…

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Photo of the inside of "Friends" Central Perk Coffee shop

Haley and I talked just recently that planning for our future coffee shop / cookie bakeshop needs to be revived. It will never become a reality if we fail to plan. Plus, the real-time aspect will actually put the dream on paper and cement our needs and wants. Nothing like black and white numbers to…

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There is one thing about our business that we stick to, regardless of the circumstances, which is our authenticity.  We want everything from the taste of our cookies to the photos on our social media accounts to be true to what we really are.  The longer we are in this business, the more I find…

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Last week, I wrote a post all about content. I gave a definition of content and went over examples of both good and bad. This week, I thought it would be good to continue this conversation, and talk about content marketing. Now that we know what content is, what is content marketing? Is it anything…

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Nowadays, everyone has a website, Twitter handle, blog, or an Instagram page. If it’s not a personal account, then it’s an entrepreneur’s account working to grow their brand, gain more followers, and “make it” as an online content creator and/or marketer. These two terms have become buzzwords on the internet. They get thrown around so…

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After another wild week at our “primary” jobs, Haley and I started talking about what we would expect, and not tolerate! in our future employees and how they might make the grade for A Simple Cookie – whether our cookie food “truck” or our brick-and-mortar coffee shop. Her blog post, Expectations for Future Employees, starts…

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