Ready, Set, Off to Market!

It’s all in the life of a small cookie business; plan, plan, plan, bake, and bake some more and finally, off to the market. All of this along with packaging and traveling (early birds catch the worms) can pay off. Weekly markets can really be a ton of work, and no different than selling at…

Read More

4 Things We Learned From Our First Big Order

Last week we had our first big order; and by big order, I mean huge order. We planned, baked, packaged, and delivered one thousand cookies all in under a week. We also both have full-time jobs outside of ASC, and we had a full market as well. So to say the least, it was a…

Read More

In Conversation: Where do we go from here?

Hello Cookie Lovers! We are so sorry for the unexpected hiatus that we have taken from our blogging over the past couple of months. We’ve been doing some organizing and re-grouping and we thought that we should share what we’ve been discussing. It is so easy to lose track of our long-run goals because the…

Read More

Business Model update 7-23-18

Later this year, 2018, Pima County will be making some changes to the permitting and licensing of food establishments; in particular, mobile food establishments.  Still looking them over, but the county will be mirroring Maricopa County’s policies.  Here is a link to the basics and I’ll be posting the new Pima County policies as soon…

Read More

Our Start-Up Business Model

A Simple Cookie (ASC) is an Arizona, home-based kitchen, with a somewhat limited range of prepared baked goods that we sell at local farmers’ markets, special events, wholesale to businesses and special orders for individuals.  At this time, we are confined to sell within the state of Arizona, which is one of the parameters of…

Read More

Farmers’ Market Etiquette

This post sounds a little intimidating, or perhaps snobby? Yet, farmers’ markets can actually be a snapshot about people and our society in general.  The good and the not so great!  Most of the time it is a pleasure to be a vendor at a market. People are attending because they want to be there…

Read More

In Conversation: The Shoppers

In our first conversation post, we wanted to talk about the visitors to the markets. Below you will see both our takes on what we see at different markets, what we’ve learned from them (and about them), and more! Mom/Laurie:  Considering the fact that I never really liked to go these types of events, or…

Read More

A Simple Education

Okay, okay, the title is a bit harsh. But hear us out, first. The following discussion is about an extreme case experienced at one of our usual markets. Disclaimer: This does NOT happen every market, but to be honest little stuff like this does pop up often enough that we wanted to discuss it, for…

Read More